Jisoo Ban : Personal Brand Identity Design

“Jisoo Ban” is a woman in South Korea. This project aims to create her personal visual brand identity design: personal logo and personal brand items. I focused on the fact that her name is Jisoo and her favorite animal is a baby eagle; I designed a logo with a symbol mark in a baby eagle shape consisting of her initials – J and S. I also designed her brand items that can make her daily life even better.

Jang Won Lee is an award-winning graphic designer specializing in strategic brand development, brand identity design, and tailor-made brand items. He graduated from the School of Visual Arts in Manhattan, New York City. Jang Won designed brand identities for a variety range of acclaimed clients, such as Yeouido Leadership Academy, the young tent, Yun Jeong Lee, Papanana, and Jisoo Ban. With his excellent problem-solving abilities from an entirely new angle, he has been honored with a Silver Award in Graphis Design Annual 2023.

Graphis Design Annual 2023 Silver Award
Graphis New Talent Annual 2020 Silver Award