Mini Canada Youtube Masthead

Lead DesignerMadison Turner
Design TeamMadison Turner, Jeremy Thompson, Manrico Erasmi
ClientMini Canada
Prize(s)3rd Place in Multimedia / Interactive Media
Entry Description

MINI Canada wanted to introduce Canada to the new features of The New MINI with an interactive YouTube masthead. We aimed to get the user engaged and keep them clicking through to the MINI website. To view the interactive ad please follow this link;