IDA 2024 NOW OPEN -- Early Bird Deadline May 30, 2024
Mutti commissioned Auge Design the re-design of 6 special edition packs among their standard offer: 4 lithographed tin cans (Tomato Pulp, Cherry Tomatoes, Peeled Tomatoes, Datterini Tomatoes), a Tomato Puree glass bottle and a Tomato Concentrate tube. The high quality product is depicted graphically as a dialogue between future and past where the first is visualized through system of symbols that becomes a powerful pattern, whereas the second is the accurate and precious outside crafting. Tradition, preciousness, quality, design: a tasty souvenir of Italy.