LAHEY HEALTH - BREAST CARE

Lead DesignerCagan Yuksel
Project LinkView
Prize(s)2nd Place in Multimedia / Animation
Entry Description

TV Commercial for Boston's Premiere Health Care Provider Lahey Health. Challenge was to design and animate the concept of Breast Care with out reminding women the fearful and painful procedure. Using the Pill made out of Lahey Logo to personalize, and portray a smooth journey from home to the check up center, back to DR.s office was the second part of the challenge. TV commercial is the winner of 2014 Telly Awards.

Bio

Cagan has been creating, directing, designing & animating for most of the well known broadcast, corporate & interactive brands for the last 15 years. He is a multi – award
winning artist with a solid educational background, holding 2 Masters Degrees in Computer Arts / Graphic Design & Motion Graphics from Bilkent University and Savannah
College of Art and Design.
Specializing in Creative Direction, Graphic Design and Motion Graphics for Film, TV, Commercial, Interactive and Experiential platforms, He worked with clients such as Bank
of America, BMW, Mercedes, Verizon, Viacom, Panasonic and many more.
He is currently part of the international jury of PROMAX BDA / IAVA Communicator Awards / ADC / W3 Awards