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Branding Euphoria,  | International Design Awards Winners
Branding Euphoria,  | International Design Awards Winners
Branding Euphoria,  | International Design Awards Winners
Branding Euphoria,  | International Design Awards Winners
Branding Euphoria,  | International Design Awards Winners
Branding Euphoria,  | International Design Awards Winners
Branding Euphoria,  | International Design Awards Winners
Branding Euphoria,  | International Design Awards Winners
Branding Euphoria,  | International Design Awards Winners
Branding Euphoria,  | International Design Awards Winners
Branding Euphoria,  | International Design Awards Winners

Branding Euphoria

Lead DesignersKevin Gatta
Prize(s)Silver in Print / Books
Project LinkView
Entry Description

The book discusses the impact of euphoric feelings on branding, as well as how successful branding can trigger euphoric feelings. Given that one often makes the “o” sound when experiencing euphoria, this book features a continual word play around the letter “o”, lending a seemingly dry thesis reading an organic touch.