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Project Title: Graphic Design for RighTel's "Free Calls" Campaign.
Objective: To visually launch RighTel's unlimited free calls plan, supporting the slogan: "You Hang Up First."
Visual Concept: The design features a man and woman in a relationship, talking on mobile phones with smiling, direct gazes to build connection.
Execution: The figures are cut by a diagonal line and joined into one continuous form, symbolizing seamless, uninterrupted communication.
Branding: RighTel's corporate identity is integrated using the brand’s signature colors—purple/magenta and light green—in the subjects’ clot