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PASAR, | International Design Awards Winners

PASAR

UniversityIran University of Science and Technology

Lead DesignersNavid,Mohamad,Shaghayegh,Saleh,Fatemeh,Yado,Melike

Design TeamNavid Noktehsanj , Mohammad Namdari , Shaghayegh Lesansedgh ,Seyyedmohammad saleh Hosseini ,Fatemeh Dadkhah Tehrani ,Yadollah Varmazyari ,Melike Unlu

Project LocationIran

CreditsCollaboration: Alireza Mohammadzadeh,Cubic podcast

Prize(s)Silver in Automotive & Transport / Cars / Personal Vehicles

Entry Description

The PASAR is a hybrid concept car that draws its spirit from the basic form of Tehran’s Azadi Tower. Its rhythm of proportions and sculptural interplay are translated into the body’s surfaces, infusing the vehicle with a sense of cultural pride and architectural poetry. This connection elevates the car beyond utility, transforming it into a moving emblem of Iranian identity.
Reinterpreting as a station wagon cross introduces a new dimension of versatility. Greater space and flexibility meet contemporary market demands, while the vehicle’s design language remains deeply rooted in authenticity.

Awards and Prize

EPDA 2022 Winner (Design for society category)
EPDA 2022 Winner (Industrial and life science design,Safety design category)
CORE 77 Design Awards 2022 Student Notable (Transportation Category)
IDA 2021 Gold Winner (Design for Society)
IDA 2021 Silver Winner (Aids/Prosthetics)
IDA 2019 Gold Winner (Alternative Fuel Vehicles)

KIOSKEDIAD Design Awards 2022 Honorable Mention (Product design Category)
IDA 2021 Honorable Mention (Transportation)
IDA 2021 Honorable Mention (Design for Society)
IDA 2021 Honorable Mention (Design for Sustainability)
IDA 2021 Honorable Mention (Design for Public Awareness)
IDA 2021 Honorable Mention (Other Product Designs)
IDA 2021 Honorable Mention (Design for Public Awareness)

Azerbaijan Design Awards 2022 Finalist
Reddot Award Design Concept 2020 Finalist
Asia Design Prize 2020 Finalist
Industart Design Awards 2019 Finalist