EXPLORE THE IDA 2025 WINNERS - GET INSPIRED BY OUTSTANDING DESIGN!
OceanHug™ Oyster Reborn T-Shirt Bra embodies eco-conscious principles from the raw material stage, transforming discarded oyster shells into regenerated protein yarn. It introduces recycled marine resources into lingerie production, creating a closed-loop journey from ocean to skin.
The design features seamless 3D molded cups that eliminate traditional underwires, supported by a mesh-and-elastic composite system at the cup base. This construction provides stable lift and natural shaping, while maintaining an ultra-light, unrestricted wearing experience.