EXPLORE THE IDA 2025 WINNERS - GET INSPIRED BY OUTSTANDING DESIGN!
CINECOMMA is a flagship film experience store created in collaboration with GS25. As commercial films and OTT platforms dominate, independent films have lost much of their space.
CINECOMMA redefines them as a “new everyday culture” rediscovered by people in their 20s for creativity and storytelling. Combining movies, snacks, and spaces with GS25’s affordable PB products, it offers an accessible cultural experience.
Inspired by a “comma” symbolizing rest and freedom, the retro-diner-style "COMMA" packaging line captures customers' tastes by visualizing the pleasure of a variety of flavors.