EXPLORE THE IDA 2025 WINNERS - GET INSPIRED BY OUTSTANDING DESIGN!
We designed the Shack Dinner and Breakfast Menus on two sets of posters. The design reflects their location in Rosarito Beach, Baja California, Mexico. We played with and used their food as design elements and strategically placed them throughout the menu area with clever directional cues to the logo's center. Increase in aesthetics, ordering, and awareness of their multiple and exquisite dishes.
Ariel Freaner is the principal and founder of Freaner Creative & Design, with over 35 years of experience in creative development, illustration, and design. His award-winning, San Diego-based full-service firm offers creative, digital, and graphic design services to clients in North America, Latin America, and abroad. It specializes in web and app design, editorial and print design, brand development, online marketing, and 3-D development. Freaner Creative recently received several Graphis Awards, including platinum, gold, and silver, as well as two Emmy awards and four Emmy nominations.
EMMY, IDA, AIGA, Graphis, Davey, Telly, DNA Paris, Graphic Design USA, American Advertising Awards, The One Club for Creativity, IF Design, and World Brand Design Society among many others.