EXPLORE THE IDA 2025 WINNERS - GET INSPIRED BY OUTSTANDING DESIGN!
byeCarol’s 2024 A/W Bridal Couture, Killing the Bride, reframes the gown as resistance. Housed in a coffin-inspired “grave box,” five booklets unfold: Brides in Flames (flipping booklet of sequenced frames); The Vows, The Eulogy (Polaroid album of intimate portraits); The Invitation (linesheet of clean style); Wedding or Funeral (lookbook of open-book spreads); and Who Killed Her (editorial with magazine-style essays). Bound in Coptic stitch and unified in black-and-white, the set challenges tradition and redefines rituals of love.