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The core philosophy of the “Funlead” brand visual design is “bringing joy together, being open and inclusive, and building community.” Through its visual design, we aim to convey a light-hearted, fun, and creative brand image, showcasing Funlead as a vibrant, imaginative place that connects people and their communities.
The logo’s highlight is the use of different emojis to express the theme of “Fun.” The various “U”s represent different “You”s, vividly reflecting the diverse emotions of those who come to Funlead: joy, surprise, love, relaxation, and more.