EXPLORE THE IDA 2025 WINNERS - GET INSPIRED BY OUTSTANDING DESIGN!
The West Quarter in downtown Salt Lake City is a mixed-use district blending retail, dining, hospitality, and residential spaces. To support its continued growth, RSM Design was brought on to reimagine the signage and wayfinding system for the district, including The Charles, a premier residential complex within the development. The goal is to enhance the visitor and resident experience through a cohesive, visually engaging strategy that reflects the district’s identity, connects people to key destinations, and supports a vibrant, walkable environment.