EXPLORE THE IDA 2025 WINNERS - GET INSPIRED BY OUTSTANDING DESIGN!
The BANILACO flagship store in Seongsu-dong reinterprets the area’s rough urban texture with a kitschy, feminine sensibility, creating a fresh sensory experience. Vibrant colors and lively design elements highlight the city’s materiality while immersing visitors in a space that feels both familiar and new. The flexible, diverse interior layout encourages guests to explore and express their own tastes through beauty, moving beyond a simple product display. This flagship store becomes a unique destination where BANILACO’s distinctive style meets the spirit of Seongsu, inviting visitors to discov