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Nike X Futura,  | International Design Awards Winners
Nike X Futura,  | International Design Awards Winners
Nike X Futura,  | International Design Awards Winners
Nike X Futura,  | International Design Awards Winners
Nike X Futura,  | International Design Awards Winners

Nike X Futura

UniversitySavannah College of Art & Design
Lead DesignersAnvisha Vora
Design TeamProfessor guidance - Judy Salzinger
Prize(s)Silver in Packaging / Commercial Packaging
Entry Description

The Nike Legacy Deck is a tribute to Nike's history, using design and storytelling to showcase its evolution. Each card suite represents a chapter in the brand's journey by featuring the iconic typeface Futura, a symbol of Nike's identity since the 1970s. The deck offers a comprehensive story by highlighting key milestones, iconic products, and memorable campaigns, such as the "Just Do It" campaign. It can be displayed at events or sold to Nike enthusiasts as keepsakes. The Nike Legacy Deck is more than a deck of cards; it celebrates Nike's past, present, and future.