EXPLORE THE IDA 2025 WINNERS - GET INSPIRED BY OUTSTANDING DESIGN!
Rightful is a sex-positive wellness brand reshaping how we approach intimacy, consent, and education through inclusive storytelling and thoughtful design. From the four-hand Consent Condom to curated kits and tip cards, every detail promotes safety, exploration, and empowerment. With bright visuals and stigma-free messaging, Rightful fills gaps in sexual health education while celebrating confidence, mutual respect, and the right to feel good in your own body.