EXPLORE THE IDA 2025 WINNERS - GET INSPIRED BY OUTSTANDING DESIGN!
This chocolate series’ packaging centers on the concept of the “Cacao Journey”. By blending representative cultural elements from different eras and regions, it introduces four themes: Origin (Classic Dark Chocolate), Spread (Sea Salt Dark Chocolate), Globalization (Berry Dark Chocolate), and Sustainability (Mint Dark Chocolate). This approach creates a visual narrative that guides consumers through the rich cultural heritage and evolutionary journey of cacao. The packaging also uses eco-friendly recycled paper, along with non-toxic inks and coatings, ensuring both safety and sustainability.