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Rhythm of the Earth, NCPA Art Music Co., Ltd. | International Design Awards Winners
Rhythm of the Earth, NCPA Art Music Co., Ltd. | International Design Awards Winners
Rhythm of the Earth, NCPA Art Music Co., Ltd. | International Design Awards Winners
Rhythm of the Earth, NCPA Art Music Co., Ltd. | International Design Awards Winners
Rhythm of the Earth, NCPA Art Music Co., Ltd. | International Design Awards Winners
Rhythm of the Earth, NCPA Art Music Co., Ltd. | International Design Awards Winners
Rhythm of the Earth, NCPA Art Music Co., Ltd. | International Design Awards Winners
Rhythm of the Earth, NCPA Art Music Co., Ltd. | International Design Awards Winners
Rhythm of the Earth, NCPA Art Music Co., Ltd. | International Design Awards Winners
Rhythm of the Earth, NCPA Art Music Co., Ltd. | International Design Awards Winners
Rhythm of the Earth, NCPA Art Music Co., Ltd. | International Design Awards Winners

Rhythm of the Earth

CompanyNCPA Art Music Co., Ltd.
Lead DesignersMa Xiaoteng
Prize(s)Silver in Advertising / Promotion / Record Cover / Artwork
Entry Description

RHYTHM OF THE EARTH is a symphonic composition that is deeply infused with elements of Chinese culture, inspired from the rich cultural heritage during the Spring and Autumn and Warring States periods. The packaging color is derived from ancient bronzes that have endured for millennia, rendering a serene and substantial bronze hue. The gold fonts in both Chinese and English are influenced by the intricate designs found on these bronzes, conferring it a sense of simplicity and elegance. The package highlights the distinctive appeal of the Pre-Qin culture inside out.