EXPLORE THE IDA 2025 WINNERS - GET INSPIRED BY OUTSTANDING DESIGN!
"SIJUE For Brand" is a comprehensive brand service company with the brand service philosophy of "happy and relaxed design, adding a touch of 'strangeness' to the most familiar graphics". The logo is composed of regular nine-grid squares, rotated at +30 and -30 degrees to convey different sensory experiences. It represents the lightweight transition between matrix-stability, order-tension, chaos-abstraction, and sense of innovation-uniqueness. It concretely and intuitively expresses the company's diverse services of "seeing much from little, ingenious ideas born"