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Hai-ISLAND BEER, CHINA RESOURCES SNOW BREWERIES | International Design Awards Winners
Hai-ISLAND BEER, CHINA RESOURCES SNOW BREWERIES | International Design Awards Winners
Hai-ISLAND BEER, CHINA RESOURCES SNOW BREWERIES | International Design Awards Winners
Hai-ISLAND BEER, CHINA RESOURCES SNOW BREWERIES | International Design Awards Winners
Hai-ISLAND BEER, CHINA RESOURCES SNOW BREWERIES | International Design Awards Winners
Hai-ISLAND BEER, CHINA RESOURCES SNOW BREWERIES | International Design Awards Winners
Hai-ISLAND BEER, CHINA RESOURCES SNOW BREWERIES | International Design Awards Winners
Hai-ISLAND BEER, CHINA RESOURCES SNOW BREWERIES | International Design Awards Winners
Hai-ISLAND BEER, CHINA RESOURCES SNOW BREWERIES | International Design Awards Winners
Hai-ISLAND BEER, CHINA RESOURCES SNOW BREWERIES | International Design Awards Winners
Hai-ISLAND BEER, CHINA RESOURCES SNOW BREWERIES | International Design Awards Winners

Hai-ISLAND BEER

CompanyCHINA RESOURCES SNOW BREWERIES
Lead DesignersJialiang Mao
Design TeamQiguang Li, Celine Zhou, Yan Yang
ClientCHINA RESOURCES SNOW BREWERIES
Prize(s)Silver in Packaging / Beverage Packaging
Project LinkView
Entry Description

The packaging of Hainan style shows the natural scenery and relaxing lifestyle in Hainan. It integrates local typical elements like sea waves and coconut trees into the word “HAINAN” to form the core LOGO. For bottle packaging, the relief on the highly transparent glass body is a synthesis of the local landmark landscape and a typical ribbon of native Li nation with characteristic patterns, suggesting a harmonious symbiosis between traditional national culture and natural ecology. For can packaging, the postmark patterns printed with the thermochromic ink will appear as the temperature lowers.