EXPLORE THE IDA 2025 WINNERS - GET INSPIRED BY OUTSTANDING DESIGN!
Until now, the Baobab Collection lacked a distinctive brand narrative, an iconic identity, and diverse product offerings.
The new 'Heart of Baobab' collection, a signature series for the home fragrance brand. Drawing inspiration from the baobab tree trunk's hollows, which remarkably store up to 300 liters of water—a true marvel in the harsh, arid environment of the African Savannah. This collection emphasizes the tree's resilient spirit by showcasing the hollow in its glass form, transcending from scented candles to diffusers, essential oils, and room sprays.