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#Beast Says Hot,  | International Design Awards Winners
#Beast Says Hot,  | International Design Awards Winners
#Beast Says Hot,  | International Design Awards Winners
#Beast Says Hot,  | International Design Awards Winners
#Beast Says Hot,  | International Design Awards Winners
#Beast Says Hot,  | International Design Awards Winners
#Beast Says Hot,  | International Design Awards Winners
#Beast Says Hot,  | International Design Awards Winners
#Beast Says Hot,  | International Design Awards Winners
#Beast Says Hot,  | International Design Awards Winners

#Beast Says Hot

UniversityCity University of Macau
Lead DesignersZhaoshen Wang
Prize(s)Bronze in Multimedia / Social Media Campaign
Entry Description

#Beast Says Hot (#BSH), an AR interactive design campaign on social media, is inspired by supernatural beasts with certain powers in folklore which indicates the philosophy of natural worship. While temperatures have been reaching intolerant levels due to excessive carbon emissions, beasts come into the urban to find equivalent habitats which brings the concern of the global boiling. #BSH designs cub characters and interprets contemporary guardianship while placing them in cities with continuous higher temperatures. It costs 0 tangible materials to communicate and encourage immediate action.

Awards and Prize

Gold Prize, the 4th Chow Tai Fook Jewelry Competition
Double Winner Prizes, the DNA Paris Design Awards
Silver Prize, UK International Art and Design Competition
Bronze Prize, Innodesign Prize Global Innovative Design Competition Edition 10
Bronze Prize, the Netherlands ARC Design Competition
Double Bronze Awards, SGADC Singapore Art Design Competition
Bronze Award, the 4th London Chinese Art Exchange Exhibition
Bronze Award, 2024-G CROSS Creative Award