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Xiaohongshu Balcony Renovation Box, Redbook Technology Limited | International Design Awards Winners

Xiaohongshu Balcony Renovation Box

CompanyRedbook Technology Limited

Lead DesignersREDesign@Xiaohongshu

Design TeamLiang Wang , Chao Tan , Haodong Fang , Yujia Zhou , Kuangyu Lin

ClientXiaohongshu

Prize(s)Gold in Packaging / Product Packaging

Project LinkView

Entry Description

With urbanization, living spaces in modern cities are shrinking, making balconies vital for connecting with nature. To enhance home happiness, Xiaohongshu launched the "Most Beautiful Balcony Makeover Plan," encouraging budget-friendly balcony renovations. To thank participants, Xiaohongshu and Stone Technology created the themed gift box—Xiaohongshu Balcony Makeover Box.
Innovation:
Graphics: Basic geometric shapes with high-saturation colors convey a natural, warm atmosphere.
Eco-friendly: Uses recyclable materials and minimal packaging to reduce waste.