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Zi Zui Jin Ren, Buju Yige Packaging R&D Room | International Design Awards Winners
Zi Zui Jin Ren, Buju Yige Packaging R&D Room | International Design Awards Winners
Zi Zui Jin Ren, Buju Yige Packaging R&D Room | International Design Awards Winners
Zi Zui Jin Ren, Buju Yige Packaging R&D Room | International Design Awards Winners
Zi Zui Jin Ren, Buju Yige Packaging R&D Room | International Design Awards Winners
Zi Zui Jin Ren, Buju Yige Packaging R&D Room | International Design Awards Winners
Zi Zui Jin Ren, Buju Yige Packaging R&D Room | International Design Awards Winners
Zi Zui Jin Ren, Buju Yige Packaging R&D Room | International Design Awards Winners
Zi Zui Jin Ren, Buju Yige Packaging R&D Room | International Design Awards Winners
Zi Zui Jin Ren, Buju Yige Packaging R&D Room | International Design Awards Winners
Zi Zui Jin Ren, Buju Yige Packaging R&D Room | International Design Awards Winners

Zi Zui Jin Ren

CompanyBuju Yige Packaging R&D Room
Lead DesignersJie Chen
Prize(s)Silver in Packaging / Food Packaging
Entry Description

1: The package named "Zi Zui Jin Ren / Dazzling with the moment", which is positioned by the client as a "top limited edition" product. The name originated from the Chinese idiom "Zi Zui Jin Ren", which evolved from the Chinese Song Dynasty idiom "Zhi Zui Jin Mi / Dazzling with paper and gold ", focusing on luxury, richness and elegance.2: The window glass cutting and hollowing process is used to visually highlight the noble product image of "beauty in the boudoir";3: The traditional "Bada Rhyme" pattern is used to cover it to create an elegant look. The whole body is blended with black and gold to present a calm and luxurious appearance. It is integrated with gourd and auspicious cloud, etc. To strengthen the beautiful classical meaning and show the unique charm and mystery of the product;4: Tear open the box, forming layers to add interactive fun for consumers;5: Maintain environmental awareness and use environmentally friendly paper to reduce the use of glue unless necessary.