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Personality Barrier,  | International Design Awards Winners
Personality Barrier,  | International Design Awards Winners
Personality Barrier,  | International Design Awards Winners
Personality Barrier,  | International Design Awards Winners
Personality Barrier,  | International Design Awards Winners
Personality Barrier,  | International Design Awards Winners
Personality Barrier,  | International Design Awards Winners
Personality Barrier,  | International Design Awards Winners
Personality Barrier,  | International Design Awards Winners
Personality Barrier,  | International Design Awards Winners
Personality Barrier,  | International Design Awards Winners

Personality Barrier

UniversityUniversity of Southern California
Lead DesignersJiamei Yan
Prize(s)Bronze in Print / Zines And Flyers
Project LinkView
Entry Description

This project employs the method of linking to allow the audience to experience and reflect on the process of labelling abuse associated with personality tests. Black dots and red lines serve as metaphors for the uniqueness of personality and the dynamics of communication. By simulating a crowd communication scene, the project illustrates how personality labels obstruct interpersonal communication and prompts reflection on whether societal labels create barriers to genuine interaction.