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Impressions of TAIWAN,  | International Design Awards Winners
Impressions of TAIWAN,  | International Design Awards Winners
Impressions of TAIWAN,  | International Design Awards Winners
Impressions of TAIWAN,  | International Design Awards Winners
Impressions of TAIWAN,  | International Design Awards Winners
Impressions of TAIWAN,  | International Design Awards Winners
Impressions of TAIWAN,  | International Design Awards Winners
Impressions of TAIWAN,  | International Design Awards Winners

Impressions of TAIWAN

UniversityMing Chi University of Technology
Lead DesignersChao-Ming Yang
Design TeamYu-Hsin Wang, Shu-Jun Lu
Prize(s)Gold in Print / SelfPromotion
Entry Description

The central theme of this project is "Impressions of TAIWAN," aiming to evoke Taiwanese people's childhood memories through depictions of traditional Taiwanese snacks from earlier times. Additionally, it seeks to express the value of Taiwan's diverse culture. By branding "Impressions of TAIWAN," the design team illustrates childhood snacks in a retro style, applying these visual images to calendars, postcards, stationery, and transportation cards. This conveys a visual impression that blends nostalgia with modernity, highlighting the unique brand personality and brand value.