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Squid Game Key Art,  | International Design Awards Winners
Squid Game Key Art,  | International Design Awards Winners

Squid Game Key Art

UniversitySavannah College of Art and Design
Lead DesignersXinyue Gu
Prize(s)Bronze in Advertising / Promotion / Key Art
Entry Description

As a global hit series, Squid Game explores morality, realism, and ideals through various game setups that mirror how people's nature changes depending on the circumstances. The goal of the project is to develop a poster that would build a buzz of anticipation for the series.
Childhood play is an important theme throughout the Squid Game. By arranging the props used in the plays into specific shapes (circle, triangle, square), this poster hints at the plot, as well as sets the stage for the ultimate squid game.