EXPLORE THE IDA 2025 WINNERS - GET INSPIRED BY OUTSTANDING DESIGN!
UBO cleaning and care products advocate a pure and simple lifestyle. The brand concept is to make life simpler and abandon excessive decorative designs. We believe that simplicity is not only a design style, but also an attitude towards life. Using clear, smooth lines and simple geometric shapes as the design keynote, it demonstrates the brand's understanding of life: simplicity is beauty, simplicity is freedom. The design pursues ultimate simplicity, which not only shows the purity of the product in appearance, but also reflects the brand's unique interpretation of life on a deeper level.