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Physical Evidence, Kai Yi Wen Hua | International Design Awards Winners
Physical Evidence, Kai Yi Wen Hua | International Design Awards Winners
Physical Evidence, Kai Yi Wen Hua | International Design Awards Winners
Physical Evidence, Kai Yi Wen Hua | International Design Awards Winners
Physical Evidence, Kai Yi Wen Hua | International Design Awards Winners
Physical Evidence, Kai Yi Wen Hua | International Design Awards Winners

Physical Evidence

CompanyKai Yi Wen Hua
Lead DesignersWuLujun,Lu Ye
Design TeamWuLujun,LuYe
CreditsArt director:wulujun
Prize(s)Gold in Print / Print Advertising
Entry Description

Posters take "elephants, crocodiles and deer" as the main elements, and "axes, scissors and saws" are combined with animal bodies to create posters with tools that harm animals, which is to examine human behavior through "material evidence" and call on people to protect wild animals.
The poacher anesthetizes the elephant and splits its head with an axe before taking out the complete ivory.
Crocodile skin becomes soft after being treated by various methods, and scissors cut out different shapes.
Saw off the antlers before they naturally fall off. The deer lost their antlers in mourning.