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NIO House, Shum Yip Upperhills Store, MOC DESIGN OFFICE | International Design Awards Winners
NIO House, Shum Yip Upperhills Store, MOC DESIGN OFFICE | International Design Awards Winners
NIO House, Shum Yip Upperhills Store, MOC DESIGN OFFICE | International Design Awards Winners
NIO House, Shum Yip Upperhills Store, MOC DESIGN OFFICE | International Design Awards Winners
NIO House, Shum Yip Upperhills Store, MOC DESIGN OFFICE | International Design Awards Winners
NIO House, Shum Yip Upperhills Store, MOC DESIGN OFFICE | International Design Awards Winners
NIO House, Shum Yip Upperhills Store, MOC DESIGN OFFICE | International Design Awards Winners
NIO House, Shum Yip Upperhills Store, MOC DESIGN OFFICE | International Design Awards Winners
NIO House, Shum Yip Upperhills Store, MOC DESIGN OFFICE | International Design Awards Winners
NIO House, Shum Yip Upperhills Store, MOC DESIGN OFFICE | International Design Awards Winners
NIO House, Shum Yip Upperhills Store, MOC DESIGN OFFICE | International Design Awards Winners

NIO House, Shum Yip Upperhills Store

CompanyMOC DESIGN OFFICE
Lead DesignersMOC DESIGN OFFICE
Design TeamYang Zhenyu, Liang Ningsen, Wu Xiuwei
Project Location L2 Shum Yip Upperhills, Futian District, Shenzhen
ClientNIO
Prize(s)Bronze in Commercial Interior Designs / Other Commercial Interior Design
Entry Description

In this project endeavor, the design team employs a contemporary and understated design language to embody the brand’s DNA of “purity, humanism, refinement and futurism,” while also paying tribute to the cultural spirit of the city.
With a symmetrical layout and an array of grid ceiling designs, a theatrical ambiance is created, exuding a sense of ceremony. Inspired by the metaphorical significance of theaters as dream-filled havens and embodiments of a vibrant urban spirit, the space embraces the city’s ethos of “embracing dreams, vitality’s gleam.”