EXPLORE THE IDA 2025 WINNERS - GET INSPIRED BY OUTSTANDING DESIGN!
Mental Health America(MHA) is America’s leading nonprofit organization. A problem they faced was their old, ununified, and unprofessional brand image. Until now, mental health treatment has been focused on traditional therapy and medication, but due to advances in technology, it is expected that there will be new treatment approaches in the future. By rebranding MHA, I plan to not only give them a fresh and approachable brand identity that reaches the widest audience but also re-position them as the leading organization for future treatments of mental health.