IDA 2024 NOW OPEN -- Early Bird Deadline May 30, 2024
"Newtro" is a portmanteau of the words "new" and "retro" and refers to the trend of "modernized retro.” It is a trend sweeping through the youngster community in South Korea. Also, it is a reinterpretation of retro and nostalgic design style, also known as the Korean version of "youth culture.” For this project, the design team brilliantly injected the idea of Newtro culture into the space, integrating the new trendy and retro elements to demonstrate a unique Korean restaurant style. As "Newtro" is a product of multi-dimensional fusio.