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LEQ Magazine cover - HATE, Freaner Creative | International Design Awards Winners
LEQ Magazine cover - HATE, Freaner Creative | International Design Awards Winners

LEQ Magazine cover - HATE

CompanyFreaner Creative
Lead DesignersAriel Freaner
ClientSan Diego County District Attorney
Prize(s)Silver in Print / Newsletters
Entry Description

We design a cove utilizing only one word: HATE. Then design a lower case h that when rotated forms the NAZI symbol. The rise in hate crimes in California are mostly related to post-nazi white power groups. We also went for a very simple design with a strong red color symbolizing hate and rage.

Bio

Ariel Freaner is the principal and founder of Freaner Creative & Design, with over 35 years of experience in creative development, illustration, and design. His award-winning, San Diego-based full-service firm offers creative, digital, and graphic design services to clients in North America, Latin America, and abroad. It specializes in web and app design, editorial and print design, brand development, online marketing, and 3-D development. Freaner Creative recently received several Graphis Awards, including platinum, gold, and silver, as well as two Emmy awards and four Emmy nominations.

Awards and Prize

EMMY, IDA, AIGA, Graphis, Davey, Telly, DNA Paris, Graphic Design USA, American Advertising Awards, The One Club for Creativity, IF Design, and World Brand Design Society among many others.