EXPLORE THE IDA 2025 WINNERS - GET INSPIRED BY OUTSTANDING DESIGN!
By placing a kombucha culture (i.e. scoby) under a microscope, we were able to study living organisms (probiotics) in great detail. Paired with a moon concept and a family nickname, the probiotic moon globes emerged. This was the central focal point of the packaging and now has become the iconic identifier and image of the overall brand.
Kristin Silva is a brand designer who founded Studio Quiche. A boutique branding studio that stubbornly focuses on dismantling and rebuilding clients (and prospects) beliefs around visual storytelling. Through unique strategy and custom-built design tools, Quiche develops communication tools filled with "aha" moments allowing brand unity to turn into business growth.
Previous award winner and featured in Graphic Design USA, Graphis International Awards and Publications, and Print Magazine.