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New Balance(Graduation exhibition poster design),  | International Design Awards Winners
New Balance(Graduation exhibition poster design),  | International Design Awards Winners
New Balance(Graduation exhibition poster design),  | International Design Awards Winners
New Balance(Graduation exhibition poster design),  | International Design Awards Winners
New Balance(Graduation exhibition poster design),  | International Design Awards Winners

New Balance(Graduation exhibition poster design)

UniversityHansung University Design & Art Institute
Lead DesignersPark chang hee
Design TeamPark chang hee, Im ji eun, Kim taeyoung
Prize(s)Silver in Print / Posters
Entry Description

We visually represent a process that was not flat until creating a new balance (NEW-BALANCE).
Different individuals are composed of complementary colors that become black when mixed, where black has the meaning of absorbing everything as one's own.In addition, to express the balance (BALANCE) most intuitively, the basic shapes, spheres and columns, were used to implement images stacked narrowly in the center, and the process of balancing, which was not easy, was expressed as blur and image distortion.