EXPLORE THE IDA 2025 WINNERS - GET INSPIRED BY OUTSTANDING DESIGN!
ERD was trusted to design an annual report that would be balanced, sensitive and uplifting – to provide positive reinforcement for shareholders, staff and customers.
ERD experimented with new ways to depict the entire business through 3D digital illustration, and create something beautiful out of the client’s everyday paper-based products. After deconstructing and manipulating the raw materials involved, we rebuilt an abstract form using a type of sculptural hyper-realism.
This imagery became the hero of the piece as well as the backdrop to key messaging.