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The ZQ series rocket is the first rocket launched by a commercial company in China. The entire design combines regional culture, public relations, brand promotion, rocket livery process and cost, optical radar recognition, and the characteristics of the spacecraft itself. The design used the image of Suzaku bird which is known as a symbol of oriental mythology. By continuously repeating graphics to ensure the image is shown perfect at every angle. This rocket has been widely praised in the global commercial aerospace industry, and received good market feedback.
Graphis Design Awards 2023 Silver
Paris Design Awards 2022 Honorable Mention