IDA 2024 NOW OPEN -- Early Bird Deadline May 30, 2024
Through tactfully drawing the two “O”s from the brand name “OSSO” as basic visual symbols, the designers created a circular hollow space, a round ceiling structure and ring-shaped ceiling lamps, symbolizing the infinite universe and the trajectory of stars respectively. The “O”s in two different forms weave in the space, appearing like stars moving in the vast universe. The design team used such metaphorical spatial narratives to create a unique sense of space and distinctive brand symbols.Featuring a sense of inclusiveness and softness, circle is a perfect geometric figure, as it can match...