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TYM is a leading Korean manufacturer of premium compact and utility tractors. MBLM worked with TYM on a complete overhaul of its brand and digital platforms as the company sought to widen its customer base and highlight its reputation as a major player in the global agricultural marketplace. MBLM then created digital experiences to enhance the sales process and effectively manage the brand over time. These included a new website built around the needs of dealers and customers (TYM.world) and an interactive digital sales tool kit, and brand management tools built on MBLM's software platforms.