IDA 2024 NOW OPEN -- Early Bird Deadline May 30, 2024
BYTHREE created a New Year's card to be sent to clients and partners as a New Year's greeting. The motif of the New Year's cards was "pinwheel". Pinwheel is fireworks made of thin paper tubes filled with gunpowder and made into wings. When lit, they crawl around on the ground like a mouse, hence it’s called “pinwheel” (mouse fireworks in Japanese). The three designs are based on the themes of "Hatsu-warai." "Hatsu-moude," and "Hatsu-yume” which are Japanese customs and culture, respectively. Based on that, we've created a modern design that breaks away from the stereotypical "Japanese" style.