WWDC Motion Branding

This is a long-form branding motion project. The theme is WWDC, Apple Worldwide Developers Conference, held annually by Apple Inc. in California. Apple uses the event to showcase its new software and technologies for software developers. The purpose of the video is to tell a visual story of the event. Our goal is to spike curiosity, build anticipation, and create wonder in viewer’s mind. Through visual metaphors and animations, we want to create a visual experience of the event that evokes the feeling of creative, futuristic, design-driven, and explorative.

I am always curious about the world. I like seeing things in daily life from a different angle. I record interesting moments and ideas even if some details in life may look insignificant. Stay creative, stay inspired.

1. MODE Festival 2019：
Runner up in the 3D / World Building category

2. Wanfenglin International Micro Film Festival (2016)：
Second prize in the Documentary category