Omix Identity & Packaging

Lead DesignerJimmi Tuan
Design TeamTrang Pham, Tonbui, Si Tran, Hien Nguyen
ClientOmix Bach Tung
CreditsPhotography by Eric Huynh
Prize(s)3rd Place in Print / Packaging
Entry Description

Omix specializes in fertilizer manufacturing in Dong Nai Province, Vietnam. Our design task is to deliver brand identity and series of packaging that balance between product's function and feature, meanwhile be able to communicate to farmers and satisfy their needs. The concept carries a positive message about abundant harvest seasons, inspired from brand’s slogan "Green plant, Great Crop". Key visual system is constructed from fruit and crop elements to create a set of patterns with identified key colors for each line. The sacks can later be recycled in daily life as farm bag, raincoat...


Bratus is a branding and strategic creative agency, based in Ho Chi Minh, Vietnam.
Our Brand lab Studio focus on creating bold and memorable works that helps client business stand proudly apart from their competitors, giving them a long-lasting presence with real integrity. Our core philosophy is ’intelligent design, exceptionally made’, guided by an emphasis on quality, detail and a careful consideration of thorough execution.

Awards and Prize

Silver A’ Design Award 2017 _ Danh Hien Jewelers
German Design Award 2018 _ Nominee Danh Hien Jewelers
Vietnam Behance Appreciation Award 2013