Unusual Beauty

Lead DesignerKaijie Chen
Prize(s)2nd Place in Other Graphic Designs / Other Graphic designs
Entry Description

Unusual Beauty is inspired by the crazy and beautiful side of mental disorders. To encourage and inspire people to optimistically see what had been passively seen, Kaijie Chen uses strength of art to translate mental disorder into an unusual however aesthetic form. The Unusual Beauty collection is explored by imagining what people's brain look like and from their perspective, what the world looks like. Prints are influenced by illusion visions from people who have OCD and other mental disorders, also as the result of a study of playful looks of brain and mind.


Kaijie Chen, a surface & visual designer living in New York, holds a B.S. degree in Textile Engineering & Design and a M.S. degree in Surface Imaging. With diverse experience, she had a full year of teaching experience in textile design at a university level, also has helped companies to develop designs and concepts for color, textiles, flooring, furniture, products, packaging, visual merchandising and showrooms. Kaijie has pushed her works to make a real impression by solving a problem from multiple perspectives, not only reconciling different materials with innovative technologies, also blending art, craft, science, business savvy, and an astute understanding of customers and markets.