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Fall Forum 2007

Lead Designers
Prize(s)Silver in Print / Collateral Material
Entry Description

To represent the theme of this educational conference, ?A Principled Stand,? we chose to draw a typographical line in the sand. On each element of the system, the type is physically split, requiring the reader to visually engage with how the line of type ?stands? on the page. With a minimal budget we the program is extremely minimal ? two colors, one typeface, no images. The refined yet playful typography and surprising variation of scales, folds and formats combine to create an experience that is joyfully intellectual, with an array of thoughtful details to reward the curious.


MINE? is a San Francisco design office, founded by?Christopher?Simmons and supported by a small but dedicated staff of exceptionally talented designers. MINE? designs identities, books, consumer products, packaging, print and interactive collateral for scientific visionaries, education reformists, best-selling authors, museums, design institutions, entrepreneurs, telecom giants, Hollywood producers, and?