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Futhark,  | International Design Awards Winners
Futhark,  | International Design Awards Winners
Futhark,  | International Design Awards Winners
Futhark,  | International Design Awards Winners
Futhark,  | International Design Awards Winners
Futhark,  | International Design Awards Winners
Futhark,  | International Design Awards Winners
Futhark,  | International Design Awards Winners
Futhark,  | International Design Awards Winners
Futhark,  | International Design Awards Winners
Futhark,  | International Design Awards Winners

Futhark

UniversitySavannah College of Art and Design
Lead DesignersElla Augustsson
CreditsShoe Design: Hailey Lander / Buttons: Rhys Morrow
Prize(s)Gold in Pret-a-porter / Men
Project LinkView
Entry Description

Futhark explores traditional Swedish communities - the Farmer, the Miner, the Industrial Worker, the Fisherman, the Viking Warrior, and the Sami Reindeer Herder - reflecting on the deep and interwoven relationships between individuals and their environment. Each community demonstrates a reciprocal influence with their environment and reflects Sweden’s historical resilience, where harsh landscapes have shaped cultural identity, and the tension between rural and urban. Futhark celebrates these communities with respect and authenticity, showcasing a harmonious balance of heritage and modernity.