Nere PP Luggage

Australian brand Nere approached BLOND to design a new, premium offering of luggage made from PP injection-moulded plastic. Injection-moulding provided an opportunity to explore high-fidelity surface detailing and textures. The shell of the luggage uses a fine texture to enhance the structural integrity—with a glossy scalloped pattern set back from its surface, visually wrapping the entire shell. The two anodised aluminium logo plates that have been strategically placed on opposing corners, informed by the way users naturally view, and walk with their luggage.

BLOND is a critically acclaimed London-based design studio that collaborates with the world’s leading brands and startups—ranked by Red Dot as the No.1 design studio in America and Europe for three consecutive years. STRATEGIC INNOVATION & DESIGN embodies the studio’s practice. With empathy toward fast-changing social needs and environmental challenges, BLOND harnesses insights to pinpoint opportunities that have the potential to enhance contemporary lifestyles and provoke change.