Daisyface approached BLOND to design a high-end refillable skincare range. The packaging form, abstracted from the profile of a daisy’s flower head, was extruded to create a distinctive profile that lends itself to nesting. The collection uses neutral colours, encouraging aesthetic longevity. To avoid interrupting the distinctive profile, the pump head is hidden within the vessel and can be raised with a single quarter turn. The fully recyclable plastic refills can be accessed by pulling the two magnetised halves of the product apart and unscrewing them from the containers when depleted.
BLOND is a critically acclaimed London-based design studio that collaborates with the world’s leading brands and startups—ranked by Red Dot as the No.1 design studio in America and Europe for three consecutive years. STRATEGIC INNOVATION & DESIGN embodies the studio’s practice. With empathy toward fast-changing social needs and environmental challenges, BLOND harnesses insights to pinpoint opportunities that have the potential to enhance contemporary lifestyles and provoke change.