EXPLORE THE IDA 2025 WINNERS - GET INSPIRED BY OUTSTANDING DESIGN!
The project is an iconic nightlife destination blending the spirit of a self-service supermarket with the vibrant energy of a bustling bar. Born in Sanlitun, it embodies authenticity, affordability, and cultural fusion. Offering an open-shelf selection of diverse drinks at near-wholesale prices, it fosters an inclusive, self-service experience where customers freely browse, interact, and enjoy. With no pressure to buy, no fake alcohol, and an eclectic crowd mixing high and low culture, it’s a dynamic melting pot of urban nightlife. A place to drink, meet, and embrace the unexpected.