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Nordic Casual Backpack, Volvo Car Distribution (Shanghai) Co., Ltd. | International Design Awards Winners

Nordic Casual Backpack

CompanyVolvo Car Distribution (Shanghai) Co., Ltd.

Lead DesignersLING HONG

Prize(s)Silver in Personal & Lifestyle / Bags / Luggage

Project LinkView

Entry Description

The Nordic Casual Backpack is made from a new sustainable material for Volvo interiors called Nordico, a progressive and technically advanced textiles created from recycled material such as PET bottles, bio-attributed material from sustainable forests in Sweden and Finland.
Each Nordic Casual Backpack is approximately recycling 46.5 PET bottles, which help to reduce overall carbon emissions and decrease the environment impact.
The backpack’s color-blocking design and unique shape are in tune with the times, yet firmly rooted in the essential qualities of Scandinavian design.