Share on Social Media

naki vegan sweets, Supermaniac Inc. | International Design Awards Winners

naki vegan sweets

CompanySupermaniac Inc.

Lead DesignersNobuaki Suzuki

Design TeamNobuaki Suzuki, Akitoshi Imafuku

Project Location 1-5-5 Namba Chuo-ku, Osaka-shi, Osaka-fu 542-0076 Japan

ClientLALALA Inc.

CreditsPhoto by Koji Fujii / TOREAL Inc.

Prize(s)Gold in Commercial Interior Design / Retail / Shopping Centers

Project LinkView

Entry Description

This shop offers vegan sweets made purely from plant-based ingredients.
Veganism is often associated with having a healthy, natural lifestyle. I am among one of those who have had this impression.
We wanted to create a space where we could directly expand on the images people have of veganism.
The space was designed to emanate a natural and healthy feel as a way to increase awareness and accessibility to authentic vegan sweets. With an impactful design, we wanted the customers to naturally develop an image: “It looks healthy. It is healthy.”